Learning the room
My first sales role taught me that a good question usually gets further than a polished pitch.
I started Avenir Co after seeing the same costly pause in good businesses: a new enquiry comes in while the person who should answer is in a meeting, on the road, or helping someone else.
By the time they can reply, the message may be well written. It is still late. Often, the person who got in touch has already found another way forward.
I wanted to give teams a sensible first response while they are busy — something that can help, ask a useful question, and hand things over when a person needs to take it from there.
“The best system sounds like your best person on their best day.”